This Is What Diet Recipes Were Like In The 1970s (2024)

Molded asparagus salad, anyone? Via Candyboots, where you can see these recipe cards with their original captions by Wendy McClure.

by Hilary MitchellBuzzFeed Contributor

When writer Wendy McClure, of the site Candyboots, stumbled upon a set of 1970s diet cards, she couldn't stop laughing.

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Wendy McClure

Wendy explained: "When I found the card for the "Rosy Perfection Salad" I Iaughed so hard I started coughing. I waved the card at my mom, who just rolled her eyes. "Can I please have these?" I begged. "What do you want them for?" she asked. "To cook?" "No," I said."

Instead of cooking the recipes (and why would she? Why would anyone?), she made them into a book.

This Is What Diet Recipes Were Like In The 1970s (6)

Wendy McClure / Via amazon.co.uk

Wendy said: "These cards mystify me. None of them have calorie information of any kind, and in some instances it's hard to tell what's dietetic about the recipes at all, except that they're unspeakably grim. And yet also, completely insane."

Here are 21 of the 'best' diet cards from her collection.

1. Molded Asparagus Salad.

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Wendy McClure

"In a small saucepan, sprinkle gelatin over 1/2 cup tomato juice. Stir over low heat until gelatin dissolves. Stir in remaining tomato juice, vinegar, sweetener, salt and hot sauce. Chill until syrupy. Fold in asparagus." Mmm, syrupy asparagus jelly.

2. Chilled Celery Log.

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Wendy McClure

This recipe for a stuffed, chilled celery 'log' invites you to mash a cauliflower, stir in some chopped green pepper, insert the mixture into some celery and then refrigerate for 45 minutes before slicing. Delicious.

3. Frankfurter Spectacular.

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Wendy McClure

Yes, this really is a mixture of frankfurters, pineapple, onion and carrot. To give the dish a particularly jaunty air, you're encouraged to staple the frankfurters onto the pineapple core before serving.

4. Fluffy Mackerel Pudding.

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Wendy McClure

Do you have dehydrated onion, mackerel, egg and a green pepper in your house? You do? Then you have everything you need to make this delightful pudding. Simply mash everything up, bake the fish-gloop in the oven and top with sliced egg.

5. Crown Roast of Frankfurters.

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Wendy McClure

This meaty crown filled with shredded cabbage is definitely a dish fit for a king, as long as said king doesn't have eyes or taste buds.

6. Broiled Appleburgers.

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Wendy McClure

These burgers are made with actual beef (rather than mackerel, gelatin or frankfurters), but instead of frying them you're asked to 'broil them on a rack' then serve them with apple because whoever made these cards hates people.

7. Peach Melba.

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Wendy McClure

This dish looks almost normal (if you ignore the ceramic cheetah, that is), but when you check the recipe you find that the cherry-like objects are actually made from diet soda mixed with gelatin. Argh.

8. Stuffed Lettuce Wedges.

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Wendy McClure

"What are they stuffed with?" I hear you cry. Why, cottage cheese, of course! The most disappointing of all the cheeses.

9. Spinach And Egg Mold.

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Wendy McClure

These diet cards were clearly sponsored by a gelatin manufacturer: it's in everything. This recipe combines gelatin, egg, cottage cheese and spinach to make a radish-topped horror jelly that will haunt your nightmares for years to come.

10. Jellied Tomato Refresher.

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Wendy McClure

This crime scene of a meal is basically a jellified Bloody Mary without the vodka, decorated with bits of green pepper and served in brandy glasses. WHY?

11. Inspiration Soup.

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Wendy McClure

The only thing inspiring about this watery tomato, beansprout, asparagus and green bean soup is the jaunty napkins. The candles are quite nice too.

12. Cucumber 'Cream' Salad.

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Wendy McClure

Bet you can't guess what the 'cream' is in this dish. No, it's not that: don't be disgusting. It's cottage cheese, of course! Everything is cottage cheese!

13. Perfect Pizza Lunch.

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Wendy McClure

There is nothing perfect about this. Nothing at all.

14. Frozen Cheese Salad.

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Wendy McClure

"So you want me to mix cottage cheese with blue cheese, freeze it and then serve with brocolli?" "Yes." "Can I at least cook the brocolli?" "No."

15. Liver Pâté En Masque.

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Wendy McClure

This mixture of liver, gelatin and green beans with a delicious grey 'glaze' is the colour of sadness.

16. Fish With "Butter" Sauce.

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Wendy McClure

The sauce in this dish is made from something called 'diet margarine'. Nope.

17. Snacks On A Stick.

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Wendy McClure

What was that? You thought this was chocolate ice cream? Don't be silly. These 'sticksnacks' are actually made from coffee mixed with- you guessed it- gelatin.

18. Fruit And Cheese Mold.

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Wendy McClure

This recipe combines cottage cheese with orange flavoured diet soda and - of course- gelatin to create this monstrous, lettuce fringed ring. Kill it with fire.

19. Lettuce Potage.

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Wendy McClure

Spoiler alert: this is just hot, blended lettuce.

20. Fish "Tacos".

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Wendy McClure

Because all the very finest Mexican food is made from shredded cabbage, bits of cod and a piece of wholemeal toast.

21. Madrilène-Cheese Salad.

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Wendy McClure

This recipe somehow manages to combine all of the misery of the previous 20 into one dish. The red stuff is jellied tomato juice and the white stuff is- of course- cottage cheese. It's served with lettuce, raw brocolli and a side order of tea towels.

After a while, Wendy's fans started to recreate some of the recipes at home. Here's the Chilled Celery Log:

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TheKarenD / Via Flickr: karen_d

The canoeist really adds a certain je ne sais quoi to the dish.

Molded Asparagus Salad:

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Miranda / Via Flickr: mirandala

Jesus would not have approved of this.

Fluffy Mackerel Pudding:

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Miranda / Via Flickr: mirandala

The horrified expression on that fish's face really does say it all.

Crown Roast of Frankfurters.

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Andrew Huff / Via Flickr: deadhorse

Last but by no means least, we have the pièce de résistance of these mind-bending recipe cards: the Crown Roast. Just look at the way it glistens in the light. Yum.

This Is What Diet Recipes Were Like In The 1970s (2024)

FAQs

What was the average diet in 1970? ›

1970s. The 1970s marked the start of a reduction in our intake of vegetables. The average person ate a pound of red meat each week, compared to just over half of that today. Fruit juice arrived in the shops but only one in ten people consumed it regularly.

What food was popular in 1977? ›

1977: Buffalo Wings

Fried chicken wings coated in cayenne pepper hot sauce and dipped in blue cheese: Who doesn't love that buffalo stuff? The now ubiquitous bar snack was first invented in 1964 at the Anchor Bar in Buffalo, New York, though there are other disputing claims.

What food was popular in 1978? ›

The US couldn't get enough walnut and goat cheese salad in 1978. A variation of this salad style became a Chez Panisse classic — the founding restaurant of California cuisine and the farm-to-table movement, which opened its doors in 1971.

What is the best diet for people in their 70s? ›

Older adults' unique nutrition needs

Choose foods with little to no added sugar, saturated fats, and sodium. To get enough protein throughout the day and maintain muscle, try adding seafood, dairy, or fortified soy products along with beans, peas, and lentils to your meals.

What was for dinner in the 1970s? ›

What was the highlight of food of the 70s? One could say co*cktail hedgehogs, arctic roll, or, Vesta. For some, Vesta T.V dinners were their first taste of curry, chow mein, risotto and spaghetti bolognese that wouldn't soak up the sauce the way traditional penne or shells would in Italy.

What did people eat for breakfast in 1970? ›

People ate eggs, toast, bacon, sausage, cereal, milk, and juice. Breakfast bars and breakfast burritos weren't a thing then.

How big was the dinner plate in 1970? ›

In the 1970s, an average dinner plate measured 22cm (8½in) in diameter – now it's more like 28cm (11in).

What food came out 1974? ›

Throwback Thursday: 5 Fun Food Ads From 1974
  • Kraft Singles. Is there anything more classically American than a grilled cheese sandwich? ...
  • Ragu Spaghetti Sauce. There are some timeless staples, and spaghetti sauce is no exception. ...
  • Kraft Squeez-A-Snak Cheese. ...
  • Kraft Real Mayonnaise. ...
  • Kraft Grated Parmesan Cheese.
Feb 20, 2014

What was 70s hippie food? ›

The cuisine that the counterculture took to in the late 1960s, and then helped introduce to the mainstream in the 1970s, embraced whole grains and legumes; organic, fresh vegetables; soy foods like tofu and tempeh; nutrition-boosters like wheat germ and sprouted grains; and flavors from Eastern European, Asian, and ...

What were the basic 4 food groups from the 1956 to 1970's? ›

A new food guide that also specified a foundation diet was released by USDA in 1956 (table 1). Popularly known as the “Basic Four,” the guide recommended a minimum number of foods from each of four food groups—milk, meat, fruits and vegetables, and grain prod- ucts (Page and Phipard, 1956).

What food came out in 1980? ›

Inspired by a thread in our Talk community, here's a list of ten iconic '80s foods and some corresponding commercials.
  • Tab Cola.
  • Artificially Flavored Fruit Snacks. ...
  • Equal. ...
  • Orange Julius. ...
  • Tri-Color Pasta Salad. ...
  • Cool Ranch Doritos. ...
  • The California Raisins. ...
  • Jawbreakers. ...

What chips came out in 1973? ›

Pringle's Newfangled Potato Chips, 1970 & 1973 | Pringles, Retro recipes, Vintage recipes.

What was the menu for the classic 70s dinner party? ›

Our 15 Most Popular Dinner Party Recipes From the 1970s
  • 01 of 16. Cheese Ball. View Recipe. ...
  • 02 of 16. Cheese Fondue. View Recipe. ...
  • 03 of 16. Hawaiian Meatballs. ...
  • 04 of 16. Green Goddess Dressing. ...
  • 05 of 16. Seven Layer Salad. ...
  • 06 of 16. Chef John's Beef Goulash. ...
  • 07 of 16. Melinda's Porcupine Meatballs. ...
  • 08 of 16. Chef John's Pasta Primavera.
Jun 30, 2022

What food to serve at a disco party? ›

disco party menu
  • Entertainment - Heavy.com. ...
  • Anna de Codorniu Blanc de Blancs Cava | Triangle Wine Co. ...
  • Disco Potato Balls - Rachael Ray. ...
  • Jersey Disco Fry Dip | McCormick. ...
  • This Is the co*cktail Trend You'll Be Seeing Everywhere in 2018. ...
  • Jalapeño Cuban Sliders Recipe - Smashed Peas & Carrots. ...
  • Aloha Meatballs Recipe.

How to eat like the 70s? ›

I set myself a 1970s-style regime: small portions, no snacks, and eating from smaller plates and glasses. The psychologist Brian Wansink (the author of Mindless Eating: Why We Eat More Than We Think) has proved that oversized tableware makes us consume bigger portions.

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